Our three years of partnership and collective learning lead to this final document which marks the end of the Creative Museum project. Along our iterative process, from the Analysis of Best Practices, the Recommendations to the Toolkit, we focused our thinking on three key areas: ‘Connecting to Communities’, ‘Spaces for yes’ and ‘Strategies for Success’.

The Creative Museum Toolkit is the result of The Creative Museum project and presents a collection of innovative and creative museum practices which add value in the three key areas.

The Toolkit aims to be an inspiration for all museum professionals to be curious and implement creative and innovative practices in their institutions.

The thematic areas now form the basis of three separate mini toolkits which can be used together or separately depending on personal preference. Each mini toolkit it has its own introduction but each is structured in the same way. The tools are broken into three areas: individual, team and institutional. The tools are achievable and scalable depending on where you are in your creative thinking process and how open your organisation is to introducing creative practices.

The development of the Toolkit has been co-created and co-produced by partners and expert advisors of The Creative Museum project. Each participant in the project has contributed their own valuable practices to the three core themes and provided instructions how to best implement them. The content of this publication has been developed as a direct result of team work and collective production both virtually and in-person at our partner meetings.

Connecting to communities

Connecting to communities means above all to cooperate. This, for museums, is a means of opening up; of developing new audiences; of generating other types of relationships with its audiences; of exploring other ideas and taking advantage of new perspectives...
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Creative Museum Connecting to communities
Creative Museum Spaces for yes

Spaces for yes

When re-considering the role of a museum in the larger creative economy, it is important to look for opportunities to demonstrate new values in a way that allows risk-taking and respects the institutional priorities and mission. This results in the creation of ‘adjacent museum contexts’; often called ‘labs’, ‘incubators’ or ‘makerspaces’, those are parts of the museum where the expectations are different...
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Strategies for success

Museums often look to re-invent their organisations by implementing more innovative methodologies and practices. New trends encourage museums to mix top-down political approaches with bottom-up citizen initiatives that lead to question and re-think their relationship to artists, to researchers, communities and audiences....
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Creative Museum Strategy for success